June 28, 2006

Zara, on Sale?!?

Is it just me, or does Zara very rarely go on sale? Every season, I wait in much anticipation for the usual high street stores to go on sale before I go in and swipe up bargains. Stores like Mango are usually very accommodating and very quickly go up to 70% off. And since I rank Zara in the same category as Mango, I keep on waiting for it to do the same- yet it never does!

While browsing through my first copy of the Economist at the salon the other day, I finally found out the reason for this (one of the few things that caught my eye in the whole magazine).

It appears that this Spanish brand is so fashion forward that while it takes everyone else who manufactures in Asia 6-9 months to get a new design into the shops, it only takes Zara around 5 weeks to do so! Around half of their clothing is manufactured in-house at its base in La Coruna in north-west Spain or by smaller businesses in the same area. The clothing are then delivered by truck to Europe and by air to the rest of the world. In addition, Zara avoids mass production, which helps to keep the store looking fresh, create a scarcity value so we'd buy it now before it runs out tomorrow and to reduce markdowns. The number of marked down items that end up in sale is only about half the industry average. No wonder I've never seen any crazy up tp 70% off sales in Zara!

But I guess that is why we love them- we get to look fresh off the runway without worrying that we'd clash with someone on the streets.


Anonymous Anonymous said...

oh the zara here does go on sale, i don't think it's 70% off(maybe the less 'chic' things) but up to 50 probably.

6/28/2006 3:43 PM  
Anonymous Anonymous said...

i've seen zara on sale in at least three countries. and it gets really cheap sometimes! i always come home happy.

6/28/2006 4:48 PM  
Blogger altacostura said...

Of course Zara goes on sale, at least in Spain...
The first day of sales is crazy and you can not even enter Zara's shops...
Sales aren't 70% off but 30-50%. If you find something at 70% it is from another season for sure...

6/28/2006 5:00 PM  
Blogger k said...

Zara goes on sale every season here in Portugal, but does it something like 1-2 weeks after all the other stores.
Only very few stores have sales by now, actually, at this moment, they have promotions (being the same with a different name).

6/28/2006 5:05 PM  
Blogger Mel said...

i've seen zara on sale in london... but rather than continuously having sales they just do the one per season thing.

6/28/2006 5:55 PM  
Anonymous Anonymous said...

zara in my country goes on sale every so often, especially when mango goes on sale,which is about once a season...there are quite good discounts, especially on the lighter pieces, while the heavier(and more expensive)things (like coats, boots etc)don't really get discounted as much.but since i live in a tropical country that doesn't really bother me anyway!


6/28/2006 6:46 PM  
Blogger steller said...

i love clothes from zara and yeah unfortunately they don't go on sale that often.. i got fortunate though when i met my boyfrend from wealthymen dot com who does all the swiping for me.. LOL

6/28/2006 6:52 PM  
Anonymous susie_bubble said...

Despite being on top of catwalk trends and constantly pushing out new clothes, I find Zara are never actually fashion forward or edgy in its aesthetic. It's great for office wear for me but not much anywhere else.

That's why it's great when it does go on sale - means I can buy office clothes (the stuff I hate wearing and buying) for less money! Actually, the sale in London has started and it's pretty cheap!

6/28/2006 8:36 PM  
Anonymous Anonymous said...

im so sad that there are no mango stores in the US and a very small amount of Zara stores.

there is a zara store here in DC and i've been lucky enough to stumble onto them once on sale!

6/28/2006 11:27 PM  
Blogger missy-j said...

zara in singapore goes on sale once a year (or 2, i can't recall).

and personally, i dislike the mango sales. at least the ones in singapore. they're extremely messy and people go nuts grabbing and elbowing each other. (it's a madhouse in there, really)

6/29/2006 1:01 AM  
Anonymous Anonymous said...

In Switzerland (where i lived for a year) Zara would only have a few items on sale occasionally and those would always be sizes XXL. Now living in a small city in the US, I definately miss Zara, even if I couldn't get things cheap.

6/29/2006 1:17 AM  
Blogger Harrods Girl said...

Zara rarely goes on sale or is the one of the last retailers to go on sale. Zara's def one of my favourite high street stores.

6/29/2006 1:19 AM  
Anonymous natalie said...

Wow what a great news find! Zara is one of my favorite stores and this makes it extra special to know this.

6/29/2006 2:05 AM  
Anonymous Anonymous said...

Yeah, the sales are quite rare there but just last saturday I saw there was a sale at the Zara in High Street Kensington, I wonder if its still on...

6/29/2006 2:41 AM  
Anonymous Anonymous said...

Yeah, the sales are quite rare there but just last saturday I saw there was a sale at the Zara in High Street Kensington, I wonder if its still on...

6/29/2006 2:42 AM  
Anonymous Amanda said...

I live in Los Angeles, and Zara has a pretty good summer sale. Pretty cheap. And I'm so excited, we're getting a Mango in Santa Monica, CA!

6/29/2006 5:41 AM  
Anonymous g said...

Zara and Mango in Toronto go on sale around twice a year..once in the winter and once in the summer. Last year the sales occurred around july-aug..but surprisingly this year, the sales already started in june! Sale prices can def reach up to 70% though rare..i did manage to get a fall coat from $100 marked down to $34.99 and a $3 tshirt :D

6/29/2006 6:24 AM  
Blogger Lulu Fruitloops said...

oh man i looooove zara, i so wish it went on sale more often tho! i like mango too, tho not as much.

6/29/2006 8:09 AM  
Blogger plain.jane said...

zara in singapore and malaysia hv sales too, ~2x a yr. mng is the one with more sales... and more crowd.. hard to get anything.
looking forward to zara's sale.

6/29/2006 8:25 AM  
Anonymous Anonymous said...

theres a huge sale on in the lakeside zara at the mo. nearly everything but a few rails were sale items. lots of shoes were on sale too, and the lovely evening dresses, and they were marked down by a lot.

6/29/2006 8:32 AM  
Anonymous annie said...

last week i was expecting zara to have a sale but to my surprise there wasn't!
i've been to a zara sale and it's definitely much smaller than typical sales compared to h&m and other stores.

6/29/2006 10:52 AM  
Anonymous annie said...

oh and one more thing.
i heard in a lj community a girl went to zara and things were on sale but the tags hadn't been changed. she got something for nine dollars, orginally $40. maybe i am remembering this wrong. haha.

6/29/2006 10:55 AM  
Anonymous Tais said...

I just came back from Zara and I could buy a really nice black dress with some details that was $79 and now it only costs $19 and a pair of shoes that was $59 and now it is $39. Zara is really one of my favourites stores, I go there twice a week to buy clothes and stuff. I'm glad they're on sale now. The only problem is that some things that I saw before and I wanted to buy now, I can't find it anymore. By the way, with Zara it works this way, if you find something nice you have to buy it and don't wait for next week.

6/29/2006 12:15 PM  
Blogger The Changing Room said...

It's funny to read so many good things about Zara when you are spanish. I love it, but here it's almost a sin to say that among trendy people. Anyway, sales start next saturday and all of them will be there. Me too.

6/30/2006 2:16 AM  
Anonymous EMMA W said...

ARE YOU SERIOUS!?! The Zaras where i live are ALWAYS ON SALE! And the prices are always so low!

6/30/2006 10:11 AM  
Blogger Fashion Vote said...

I agree, the Zaras seem to always be on sale

6/30/2006 11:27 AM  
Blogger k said...

Today was the first day of slaes, Zara (and all the other Inditex brands)is on sales with 50% off! Now that Portugal has won I can go celebrate taking my account down!

7/02/2006 3:07 AM  
Anonymous Anonymous said...

I rarely see Zara having sales here in Madrid, but the prices on most things are not usually too high to begin with. One thing I wish though is that I could find a pair of jeans there bigger than a size 40! That's like a size 10 in the U.S. and way smaller than my 5'11" body will ever fit into.

7/02/2006 11:48 PM  
Anonymous Rachel said...

I actually went to the Zara sale in Touchwood, Solihull today and bought a gorgeous pair of flat black points. The sale is one of the best I've seen there at the moment, and prices are as low as 70% off.

7/03/2006 2:07 AM  
Anonymous Anonymous said...

The reason why Zara isn´t on sale very often is their cooperate identity. If a cloth hasn´t been sold in four weeks they carry it into another country, where it was sold very quick. Got it?

7/04/2006 12:27 AM  
Anonymous Anonymous said...

I went to Greece in July and Zara had a huge sale...50% off on almost everything! That was heaven for me!I cant wait for Zara to open in Beijing!!!!!!!!!!!

9/22/2006 10:08 AM  
Anonymous Anonymous said...

all of you are right! some countries are always on sale and some are not... but please....staying here in dubai missed ZARA to go on sale soooooo much! i really cant wait!! ! ! !

12/09/2006 12:38 PM  
Anonymous Anonymous said...

i live in greece and we are zara mad here, I was surprised to see the the prices in London the same amount in pounds as in euros here- a pair of shoes I bought for 4 euros were 45 pounds in london, more than 50% more- not fair to the brits!

12/20/2006 3:43 AM  
Anonymous Anonymous said...

woops supposed to be 45 euros not 4!!!!

12/20/2006 3:44 AM  
Anonymous Anonymous said...

I guess it depends on the country. I live in the US (NY) and it's twice a year and runs for at least 2 months. Late June and late Dec. Actually it should start tomorrow. The first month about 30 percent off, the second month they markdown again and the items are usally up to 70 percent off. I just asked someone who works there. This pass summer I got great deals and loved every piece I bought. I got lots of looks and compliments like crazy. I can't wait until tomorrow.

12/28/2006 4:53 AM  
Anonymous Meg said...

Yes I am in NYC and just got a fabulous wool jacket for 59.99 bucks, list price was 99.99。

1/12/2007 1:31 AM  
Anonymous Anonymous said...

omigod!! i love zara and mango so much!! hmm, i guess they do have sales, but there are so more mango sales. it's not really difficult to get clothes during sales, just be armed with a good helper and a sharp elbow:D

4/05/2007 10:28 PM  
Anonymous Anonymous said...

Does anyone know when Zara will have its next sale in Toronto?
I've been saving up and want to head there the first day. & Where is Mango in Toronto? There is a MANGO here?

6/29/2007 11:17 PM  
Anonymous Anonymous said...

I remember in Italy and Paris, the Zara stores had huge sales and I got a really cute open back top for 3 euros. . .Awesome! But there is a huge line for fitting rooms, registers, and basically frantic women running around snatching things. But they're clothes are more trendy I think.

10/25/2007 1:50 AM  
Blogger Agyesh said...

The main reason that Zara goes on sale rarely and if so at unexpected weird times is the following.

They come up with 10000 designs a year with an update rate of 5-9 weeks per collection.

In a case that a collection doesn't do too well,(which is rare because of limited pieces) they put it on sale two weeks before the release of the next one, as they have already predicted a shift in fashion trends. The sales usually last into the transition period to the next collection brings in good viewership for the next collection too. Especially since Zara does not advertise.

So ya, thats about it...

But I so love Zara cause it is one store that somehow always has what I want when I go in..

Hats off to Ortega...

11/29/2007 2:07 PM  
Anonymous neha said...

well..i wanted to know when does Zara in singapore goes on sale..but yeah with regards to the mango sale ..trust me it just sucks..there designed serioulsy needs to quit or get fired...HORRIBLE design...watz &*%$#@ special about them...

12/17/2007 2:05 PM  
Anonymous Anonymous said...

Zara Sales starting tomorrow in uk!!!!

12/26/2007 3:52 AM  
Anonymous wilogic-LA said...

ZARA is on sale up to 50%-off today in Los Angeles. Yippeee!!! Gotten 3 pairs of boots (men's) :)

12/28/2007 1:23 PM  
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Anonymous Anonymous said...

i live in nyc and yes i also wait and wait for a sale at Zara! i always like a few particular things but theyre too pricey so I wait...but sometimes by the time the sale rolls around my favorite pieces are gone! someone said the next sale is late June in nyc? Is that right? How about on their website?

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Anonymous tradesy zara said...

It is rare that Zara in on sale. If it is on sale, it will offer only 30% to 40% discount. Moreover, I love it's normal prices too. These are not too pricy to afford for a working girl like me.

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